About
Why Faces of One?

one corridor. one campaign.

our mission
celebrate today & support tomorrow
Faces of ONE is more than a storytelling campaign; it's an investment in the people and businesses that make Richmond Highway unique.
Our goals are simple:
- Celebrate local businesses and community leaders.
- Encourage residents and visitors to explore Richmond Highway.
- Share authentic stories from across the corridor.
- Support businesses during redevelopment and construction.
- Build pride in one of Fairfax County's most diverse communities.
Why Now
a community in transition
Richmond Highway is entering a new chapter.
Major public investments, including the Embark Richmond Highway Plan and the future Richmond Highway Bus Rapid Transit (BRT) project, will transform how people move through and experience the corridor. These improvements promise safer streets, better connections, and new opportunities—but they also bring years of change for the businesses already serving the community.
Faces of ONE helps bridge that gap by encouraging people to keep discovering, shopping, dining, and supporting local throughout the corridor's transformation.


who is behind faces of one?
built through partnership
Faces of ONE is an initiative of the Southeast Fairfax Development Corporation (SFDC), working alongside Fairfax County and community partners to support the long-term success of Richmond Highway.
Together, we're creating opportunities to celebrate local businesses, connect communities, and share the stories that make this corridor unlike any other.
Because strong communities aren't built by roads alone, they're built by the people who open the doors every morning, welcome neighbors, serve great meals, preserve history, and invest in the place they call home.